{"id":2660,"date":"2021-11-27T11:45:00","date_gmt":"2021-11-27T10:45:00","guid":{"rendered":"https:\/\/granuband.com\/groeiende-kansen-voor-circulaire-rubber-producten\/"},"modified":"2021-12-08T16:16:28","modified_gmt":"2021-12-08T15:16:28","slug":"increasing-opportunities-for-circular-rubber-products","status":"publish","type":"post","link":"https:\/\/granuband.com\/en\/increasing-opportunities-for-circular-rubber-products\/","title":{"rendered":"Increasing opportunities for circular rubber products"},"content":{"rendered":"<!--themify_builder_content-->\n<div id=\"themify_builder_content-2660\" data-postid=\"2660\" class=\"themify_builder_content themify_builder_content-2660 themify_builder tf_clear\">\n    \t\t\t\t<!-- module_row -->\n\t\t<div  data-css_id=\"9m8r623\" data-lazy=\"1\" class=\"module_row themify_builder_row content_header fullwidth tb_9m8r623 tb_first tf_w tf_clearfix\">\n\t\t\t\t\t<div class=\"row_inner gutter-none col_align_top tb_col_count_2 tf_box tf_rel\">\n\t\t\t\t\t<div  data-lazy=\"1\" class=\"module_column tb-column col4-2 tb_qwbp624 first\">\n\t\t<style class=\"tbp_dc_styles\">.themify_builder.themify_builder_content-2660 .module_column.tb_qwbp624{background-image:url(\"https:\/\/granuband.com\/wp-content\/uploads\/2021\/11\/groeiendekansen-1.jpg\")}<\/style>\t\t\t\t\t<\/div><!-- .module_column -->\n\t\t\t\t\t<div  data-lazy=\"1\" class=\"module_column tb-column col4-2 tb_x5rp624 col_calculate-width last\">\n\t\t\t\t\t\t\t\t\t<div class=\"tb-column-inner tf_box tf_w\">\n\t\t\t\t<!-- module text -->\n<div  class=\"module module-text tb_7l3v624    tb_gs173613\" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n    <h1>Increasing opportunities for circular rubber products<\/h1>    <\/div>\n<\/div>\n<!-- \/module text --><!-- module text -->\n<div  class=\"module module-text tb_cani625  repeat \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n    <p>Alongside collecting end-of-life tyres, Granuband is becoming better and better known for the large number of products the company makes with the recycled rubber, under the brand name Granuflex. The development and production of these products has really taken off. \u201cWe already had an impressive product offering, but now we are increasingly becoming a specialist producer in the area of circular rubber products,\u201d insists Granuband\u2019s Sales &amp; Marketing Manager, Edwin Kuiper.<\/p>    <\/div>\n<\/div>\n<!-- \/module text -->\t\t\t\t<\/div><!-- .tb-column-inner -->\n\t\t\t\t\t\t<\/div><!-- .module_column -->\n\t\t\t\t\t\t<\/div><!-- .row_inner -->\n\t\t<\/div><!-- .module_row -->\n\t\t\t\t\t\t\t\t<!-- module_row -->\n\t\t<div  data-lazy=\"1\" class=\"module_row themify_builder_row tb_6r1s623 tf_w tf_clearfix\">\n\t\t\t\t\t<div class=\"row_inner col_align_top tb_col_count_1 tf_box tf_rel\">\n\t\t\t\t\t<div  data-lazy=\"1\" class=\"module_column tb-column col-full tb_8i3w625 first\">\n\t\t\t\t\t\t\t\t\t<div class=\"tb-column-inner tf_box tf_w\">\n\t\t\t\t<!-- module text -->\n<div  class=\"module module-text tb_xeuo625    tb_gs173613\" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n    <p>Over the years, the product range of the company, which is based in the western port area of Amsterdam, has grown exponentially. Granuband has long been celebrated for its rubber tiles, which are used in applications that include playgrounds, roofs, stables, fitness floors and shooting ranges. Additionally, for some time now the company has been using rubber granulate in artificial grass pitches, e-layers (athletic tracks), sports underlayment, playground surfaces, rail blocks, bitumen roofing materials and container wheels, as well as many other products.<\/p>\n<h4>Reusing 80 per cent<\/h4>\n<p>\u201cOur ambition is to reuse 80 per cent of all the rubber from our recycling activities into \u2018associated\u2019 products by 2024,\u201d insists Kuiper. \u201cIn other words, not just used in the form of the granulate that we use ourselves and supply to our customers, but in real applications and products. Focusing more and more on the development of end products is a path we started treading two years ago. This market is growing and we have identified opportunities that accompany this growth.\u201d<\/p>\n<p>During the recent lockdowns in the Netherlands, for example, Granuband capitalised on a trend that saw more and more fitness-centre afficionados installing fitness facilities at home. \u201cOur floor tiles are perfect for this and we also developed several other products to specifically meet the needs of this new growth market. We were able to sell these products through specialist channels serving the home fitness market, including through online channels. This is an excellent example of a market application that meets a new need, both in the Netherlands and in other EU countries.\u201d<\/p>\n<h4>More interest in sustainable materials<\/h4>\n<p>Granuband has also identified increasing interest in the use of a more sustainable raw material. \u201cThis is an indisputable development, with more and more producers of rubber products wanting to use recycled rubber in their production processes. It often starts on a modest scale and the motivation to do so can vary greatly. While one producer might want to follow the path of circularity, marketing motives might inspire another to go green. Let\u2019s face it, a product will enjoy more market opportunities if its manufacturer can claim that recycled rubber has been used in its production.\u201d<\/p>\n<p>It\u2019s an unmistakable trend, says Kuiper. \u201cWe have customers who make rubber wheels, roofing and all kinds of other product applications. They are just beginning to discover the possibilities. As far as we are concerned, our objective is to recycle the maximum amount of material in the market to the highest-possible level of quality. This, of course, makes our own production process very important. Recycling is our business, and the commercial potential is directly proportional to the level of quality because it elevates the profit margin! These product applications represent an extremely viable business case!\u201d<\/p>\n<h4>Ramping up production<\/h4>\n<p>In 2022, Granuband will ramp up its own production by investing significantly in three new machines to make floor tiles. \u201cWe will also launch a new product: bumper plates, the round rubber weights that weightlifters use. These bumper plates are in fact rubber discs into which extra-heavy filler material has been incorporated. They are a very promising new product that can be used both indoors and outdoors and we have great expectations for them.\u201d<\/p>\n<p>It\u2019s an ambitious goal: using 80 per cent of the recycled rubber for real products. Kuiper: \u201cWe still have a lot of hard work to do though, because the needle is currently just nudging the 45 per cent mark, with the remainder still as loose material in bulk.\u201d<\/p>\n<h4>Better grip on quality<\/h4>\n<p>There is no doubt that Granuband has undergone a major transition these past few years. \u201cFrom being a large collector of end-of-life tyres that also does its own processing and recycling, we have blossomed into a producer that also does its own collecting. That last bit is important by the way: having our own network of some 1,200 collection points gives us a much better overview and grip on quality. Insight and control over the flow is crucial if, in addition to recycling used tyres, you also process them in your own factory.\u201d<\/p>\n<p>This then is the company\u2019s new proposition, one that will be further developed in 2022: namely, as the producer of high-quality, circular rubber products. \u201cAnd it\u2019s something we want to shout from those Granuflex-clad rooftops,\u201d insists Kuiper. \u201cOur new website, www.granuband.com, will be up-and-running in December 2021 and we intend to explore all possible avenues to ensure that the market gets even better acquainted with Granuband.\u201d<\/p>\n<p><em>Source: RecyBEM.<\/em><\/p>    <\/div>\n<\/div>\n<!-- \/module text -->\t\t\t\t<\/div><!-- .tb-column-inner -->\n\t\t\t\t\t\t<\/div><!-- .module_column -->\n\t\t\t\t\t\t<\/div><!-- .row_inner -->\n\t\t<\/div><!-- .module_row -->\n\t\t\t\t\t\t\t\t<!-- module_row -->\n\t\t<div  data-css_id=\"xnii623\" data-lazy=\"1\" class=\"module_row themify_builder_row fullwidth_row_container tb_xnii623 tf_w tf_clearfix\">\n\t\t<div class=\"tb_row_frame_wrap tf_overflow tf_abs\" data-lazy=\"1\"><div class=\"tb_row_frame tb_row_frame_top  tf_abs tf_hide tf_overflow tf_w\"><\/div><\/div>\t\t\t<div class=\"row_inner col_align_top tb_col_count_1 tf_box tf_rel\">\n\t\t\t\t\t<div  data-lazy=\"1\" class=\"module_column tb-column col-full tb_1lmi626 first\">\n\t\t\t\t\t\t\t\t\t<div class=\"tb-column-inner tf_box tf_w\">\n\t\t\t\t<!-- module image -->\n<div  class=\"module module-image tb_khz3626   image-top tf_mw\" data-lazy=\"1\">\n        <div class=\"image-wrap tf_rel tf_mw\">\n\t\t    <img src=\"https:\/\/granuband.com\/wp-content\/uploads\/2021\/09\/vlinder-1.png\" class=\"wp-post-image wp-image-1450\" title=\"vlinder\" alt=\"Granuband vlinder\">\t\n\t\t<\/div>\n\t<!-- \/image-wrap -->\n    \n    \t<\/div>\n<!-- \/module image --><!-- module template_part -->\n<div  class=\"module module-layout-part tb_gm19626 \">\n    <div class=\"tb_layout_part_wrap tf_w\"><!--themify_builder_content-->\n    <div  class=\"themify_builder_content themify_builder_content-2190 themify_builder not_editable_builder in_the_loop\" data-postid=\"2190\">\n        \t\t\t\t<!-- module_row -->\n\t\t<div  data-lazy=\"1\" class=\"module_row themify_builder_row tb_ewhh273 tf_w tf_clearfix\">\n\t\t\t\t\t<div class=\"row_inner gutter-none col_align_middle tb_col_count_3 tf_box tf_rel\">\n\t\t\t\t\t<div  data-lazy=\"1\" class=\"module_column tb-column col3-1 tb_65a9273 first\">\n\t\t\t\t\t\t\t\t\t<div class=\"tb-column-inner tf_box tf_w\">\n\t\t\t\t<!-- module text -->\n<div  class=\"module module-text tb_nwty274   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n    <p>Choose Granuband to collect your used tyres<\/p>    <\/div>\n<\/div>\n<!-- \/module text -->\t\t\t\t<\/div><!-- .tb-column-inner -->\n\t\t\t\t\t\t<\/div><!-- .module_column -->\n\t\t\t\t\t<div  data-lazy=\"1\" class=\"module_column tb-column col3-1 tb_m131275\">\n\t\t\t\t\t\t\t\t\t<div class=\"tb-column-inner tf_box tf_w\">\n\t\t\t\t\t\t<div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tb_jff6275 tf_w tf_clearfix\">\n\t\t\t\t\t<div class=\"subrow_inner col_align_top tb_col_count_2 tf_box tf_w\">\n\t\t\t\t\t<div  data-lazy=\"1\" class=\"module_column sub_column col2-1 tb_zxzg275 first\">\n\t\t\t\t\t\t\t\t\t<div class=\"tb-column-inner tf_box tf_w\">\n\t\t\t\t<!-- module image -->\n<div  class=\"module module-image tb_ctf4275 circle  image-center tf_mw\" data-lazy=\"1\">\n        <div class=\"image-wrap tf_rel tf_mw\">\n\t\t    <img src=\"https:\/\/granuband.com\/wp-content\/uploads\/2021\/10\/Ons-Team-Laura-123x123.jpg\" width=\"123\" height=\"123\" class=\"wp-post-image wp-image-2465\" title=\"Ons-Team-Laura\" alt=\"Laura\" srcset=\"https:\/\/granuband.com\/wp-content\/uploads\/2021\/10\/Ons-Team-Laura-123x123.jpg 123w, https:\/\/granuband.com\/wp-content\/uploads\/2021\/10\/Ons-Team-Laura-300x300.jpg 300w, https:\/\/granuband.com\/wp-content\/uploads\/2021\/10\/Ons-Team-Laura-150x150.jpg 150w, https:\/\/granuband.com\/wp-content\/uploads\/2021\/10\/Ons-Team-Laura.jpg 640w\" sizes=\"(max-width: 123px) 100vw, 123px\" \/>\t\n\t\t<\/div>\n\t<!-- \/image-wrap -->\n    \n    \t<div class=\"image-content\">\n\t    \n\t    \t\t<div class=\"image-caption tb_text_wrap\">\n\t\t    \n\t    <\/div>\n\t    <!-- \/image-caption -->\n\t    \t<\/div>\n\t<!-- \/image-content -->\n    \t<\/div>\n<!-- \/module image -->\t\t\t\t<\/div><!-- .tb-column-inner -->\n\t\t\t\t\t\t<\/div><!-- .module_column -->\n\t\t\t\t\t<div  data-lazy=\"1\" class=\"module_column sub_column col2-1 tb_v6c6276 last\">\n\t\t\t\t\t\t\t\t\t<div class=\"tb-column-inner tf_box tf_w\">\n\t\t\t\t<!-- module text -->\n<div  class=\"module module-text tb_19zf276   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n    <p><strong>Call Laura!<br><\/strong>Sales Support Collection<\/p>    <\/div>\n<\/div>\n<!-- \/module text --><!-- module icon -->\n<div  class=\"module module-icon tb_e06p285  normal circle icon_vertical tf_textl\" data-lazy=\"1\">\n\t\t\t<div class=\"module-icon-item\">\n\t\t\t\t\t\t\t<a href=\"tel:+ 31 (0)20 497 82 01\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<em class=\"tf_box\"><svg  class=\"tf_fa tf-fas-phone-alt\" aria-hidden=\"true\"><use href=\"#tf-fas-phone-alt\"><\/use><\/svg><\/em>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>+ 31 (0)20 497 82 01<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t<div class=\"module-icon-item\">\n\t\t\t\t\t\t\t<a href=\"mailto:inzameling@granuband.com\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<em class=\"tf_box\"><svg  class=\"tf_fa tf-fas-envelope\" aria-hidden=\"true\"><use href=\"#tf-fas-envelope\"><\/use><\/svg><\/em>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>inzameling@granuband.com<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<!-- \/module icon -->\n\t\t\t\t<\/div><!-- .tb-column-inner -->\n\t\t\t\t\t\t<\/div><!-- .module_column -->\n\t\t\t\t\t\t<\/div><!-- .subrow_inner -->\n\t\t<\/div><!-- .themify_builder_sub_row -->\n\t\t\t\t\t\t\t\t<\/div><!-- .tb-column-inner -->\n\t\t\t\t\t\t<\/div><!-- .module_column -->\n\t\t\t\t\t<div  data-lazy=\"1\" class=\"module_column tb-column col3-1 tb_f0aq276 last\">\n\t\t\t\t\t\t\t\t\t<div class=\"tb-column-inner tf_box tf_w\">\n\t\t\t\t<!-- module buttons -->\n<div  class=\"module module-buttons tb_hmcd276 buttons-horizontal solid button-icon-rotate small\" data-lazy=\"1\">\n\t\t<div class=\"module-buttons-item tf_inline_b\">\n\t\t\t\t\t\t<a href=\"\/en\/contact\/\" class=\"ui builder_button tb_default_color\" >\n\t\t\t\t\t\t\t\t<span class=\"tf_inline_b tf_vmiddle\">Get in touch<\/span>\n\t\t\t\t\t\t\t\t\t<em class=\"tf_inline_b tf_vmiddle\"><svg  class=\"tf_fa tf-fas-arrow-right\" aria-hidden=\"true\"><use href=\"#tf-fas-arrow-right\"><\/use><\/svg><\/em>\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"module-buttons-item tf_inline_b\">\n\t\t\t\t\t\t\t\t<span class=\"tf_inline_b tf_vmiddle\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<!-- \/module buttons -->\n\t\t\t\t<\/div><!-- .tb-column-inner -->\n\t\t\t\t\t\t<\/div><!-- .module_column -->\n\t\t\t\t\t\t<\/div><!-- .row_inner -->\n\t\t<\/div><!-- .module_row -->\n\t\t\t\t    <\/div>\n<!--\/themify_builder_content--><\/div>\n<\/div>\n<!-- \/module template_part -->\t\t\t\t<\/div><!-- .tb-column-inner -->\n\t\t\t\t\t\t<\/div><!-- .module_column -->\n\t\t\t\t\t\t<\/div><!-- .row_inner -->\n\t\t<\/div><!-- .module_row -->\n\t\t\t\t<\/div>\n<!--\/themify_builder_content-->","protected":false},"excerpt":{"rendered":"<p>Sales &#038; Marketing Manager Edwin Kuiper discusses the strong growth of Granuflex\u2019s range of circular rubber products.<\/p>\n","protected":false},"author":2,"featured_media":2896,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","inline_featured_image":false},"categories":[13],"tags":[],"builder_content":"<h1>Increasing opportunities for circular rubber products<\/h1>\n<p>Alongside collecting end-of-life tyres, Granuband is becoming better and better known for the large number of products the company makes with the recycled rubber, under the brand name Granuflex. The development and production of these products has really taken off. \u201cWe already had an impressive product offering, but now we are increasingly becoming a specialist producer in the area of circular rubber products,\u201d insists Granuband\u2019s Sales &amp; Marketing Manager, Edwin Kuiper.<\/p>\n<p>Over the years, the product range of the company, which is based in the western port area of Amsterdam, has grown exponentially. Granuband has long been celebrated for its rubber tiles, which are used in applications that include playgrounds, roofs, stables, fitness floors and shooting ranges. Additionally, for some time now the company has been using rubber granulate in artificial grass pitches, e-layers (athletic tracks), sports underlayment, playground surfaces, rail blocks, bitumen roofing materials and container wheels, as well as many other products.<\/p> <h4>Reusing 80 per cent<\/h4> <p>\u201cOur ambition is to reuse 80 per cent of all the rubber from our recycling activities into \u2018associated\u2019 products by 2024,\u201d insists Kuiper. \u201cIn other words, not just used in the form of the granulate that we use ourselves and supply to our customers, but in real applications and products. Focusing more and more on the development of end products is a path we started treading two years ago. This market is growing and we have identified opportunities that accompany this growth.\u201d<\/p> <p>During the recent lockdowns in the Netherlands, for example, Granuband capitalised on a trend that saw more and more fitness-centre afficionados installing fitness facilities at home. \u201cOur floor tiles are perfect for this and we also developed several other products to specifically meet the needs of this new growth market. We were able to sell these products through specialist channels serving the home fitness market, including through online channels. This is an excellent example of a market application that meets a new need, both in the Netherlands and in other EU countries.\u201d<\/p> <h4>More interest in sustainable materials<\/h4> <p>Granuband has also identified increasing interest in the use of a more sustainable raw material. \u201cThis is an indisputable development, with more and more producers of rubber products wanting to use recycled rubber in their production processes. It often starts on a modest scale and the motivation to do so can vary greatly. While one producer might want to follow the path of circularity, marketing motives might inspire another to go green. Let\u2019s face it, a product will enjoy more market opportunities if its manufacturer can claim that recycled rubber has been used in its production.\u201d<\/p> <p>It\u2019s an unmistakable trend, says Kuiper. \u201cWe have customers who make rubber wheels, roofing and all kinds of other product applications. They are just beginning to discover the possibilities. As far as we are concerned, our objective is to recycle the maximum amount of material in the market to the highest-possible level of quality. This, of course, makes our own production process very important. Recycling is our business, and the commercial potential is directly proportional to the level of quality because it elevates the profit margin! These product applications represent an extremely viable business case!\u201d<\/p> <h4>Ramping up production<\/h4> <p>In 2022, Granuband will ramp up its own production by investing significantly in three new machines to make floor tiles. \u201cWe will also launch a new product: bumper plates, the round rubber weights that weightlifters use. These bumper plates are in fact rubber discs into which extra-heavy filler material has been incorporated. They are a very promising new product that can be used both indoors and outdoors and we have great expectations for them.\u201d<\/p> <p>It\u2019s an ambitious goal: using 80 per cent of the recycled rubber for real products. Kuiper: \u201cWe still have a lot of hard work to do though, because the needle is currently just nudging the 45 per cent mark, with the remainder still as loose material in bulk.\u201d<\/p> <h4>Better grip on quality<\/h4> <p>There is no doubt that Granuband has undergone a major transition these past few years. \u201cFrom being a large collector of end-of-life tyres that also does its own processing and recycling, we have blossomed into a producer that also does its own collecting. That last bit is important by the way: having our own network of some 1,200 collection points gives us a much better overview and grip on quality. Insight and control over the flow is crucial if, in addition to recycling used tyres, you also process them in your own factory.\u201d<\/p> <p>This then is the company\u2019s new proposition, one that will be further developed in 2022: namely, as the producer of high-quality, circular rubber products. \u201cAnd it\u2019s something we want to shout from those Granuflex-clad rooftops,\u201d insists Kuiper. \u201cOur new website, www.granuband.com, will be up-and-running in December 2021 and we intend to explore all possible avenues to ensure that the market gets even better acquainted with Granuband.\u201d<\/p> <p><em>Source: RecyBEM.<\/em><\/p>\n<img src=\"https:\/\/granuband.com\/wp-content\/uploads\/2021\/09\/vlinder-1.png\" title=\"vlinder\" alt=\"Granuband vlinder\">\n<p>Choose Granuband to collect your used tyres<\/p> \n \n <img src=\"https:\/\/granuband.com\/wp-content\/uploads\/2021\/10\/Ons-Team-Laura-123x123.jpg\" width=\"123\" height=\"123\" title=\"Ons-Team-Laura\" alt=\"Laura\" srcset=\"https:\/\/granuband.com\/wp-content\/uploads\/2021\/10\/Ons-Team-Laura-123x123.jpg 123w, https:\/\/granuband.com\/wp-content\/uploads\/2021\/10\/Ons-Team-Laura-300x300.jpg 300w, https:\/\/granuband.com\/wp-content\/uploads\/2021\/10\/Ons-Team-Laura-150x150.jpg 150w, https:\/\/granuband.com\/wp-content\/uploads\/2021\/10\/Ons-Team-Laura.jpg 640w\" sizes=\"(max-width: 123px) 100vw, 123px\" \/> \n <p><strong>Call Laura!<br><\/strong>Sales Support Collection<\/p> \n <a href=\"tel:+ 31 (0)20 497 82 01\"> <em><svg aria-hidden=\"true\"><use href=\"#tf-fas-phone-alt\"><\/use><\/svg><\/em> + 31 (0)20 497 82 01 <\/a> <a href=\"mailto:inzameling@granuband.com\"> <em><svg aria-hidden=\"true\"><use href=\"#tf-fas-envelope\"><\/use><\/svg><\/em> inzameling@granuband.com <\/a> \n \n <a href=\"\/en\/contact\/\" > Get in touch <em><svg aria-hidden=\"true\"><use href=\"#tf-fas-arrow-right\"><\/use><\/svg><\/em> <\/a>","_links":{"self":[{"href":"https:\/\/granuband.com\/en\/wp-json\/wp\/v2\/posts\/2660"}],"collection":[{"href":"https:\/\/granuband.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/granuband.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/granuband.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/granuband.com\/en\/wp-json\/wp\/v2\/comments?post=2660"}],"version-history":[{"count":7,"href":"https:\/\/granuband.com\/en\/wp-json\/wp\/v2\/posts\/2660\/revisions"}],"predecessor-version":[{"id":2972,"href":"https:\/\/granuband.com\/en\/wp-json\/wp\/v2\/posts\/2660\/revisions\/2972"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/granuband.com\/en\/wp-json\/wp\/v2\/media\/2896"}],"wp:attachment":[{"href":"https:\/\/granuband.com\/en\/wp-json\/wp\/v2\/media?parent=2660"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/granuband.com\/en\/wp-json\/wp\/v2\/categories?post=2660"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/granuband.com\/en\/wp-json\/wp\/v2\/tags?post=2660"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}